REALTORS® and Social Media

  • Although social media has rapidly penetrated market communications, the use of social media has not changed much between the 2010 and 2011 NAR Member Profiles.
  • Almost half of members are using social media while an additional 9 percent plan to in the future.
  • In the 2010 Profile, only 35 percent of REALTORS® used social networking websites, and 14 percent planned to do so in the future.
  • The use of social networking sites is more widespread among younger REALTORS®, with over 8 out of 10 of those aged 29 or younger using such sites.
  • For more information: http://www.realtor.org/topics/member_profile

Meredith Dunn, Research Manager

Meredith Dunn manages and produces Research content on nar.realtor as well as for social media. She creates visual stories, video content for Research, survey templates, writes articles, coordinates the department webinars, data releases, and other social media outreach projects.

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