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Happy Earth Day: Information from the Profile of Buyers’ Home Feature Preferences

Happy Earth Day! From our Profile of Buyers’ Home Feature Preferences we know that…

  • 17% of buyers consider buying a home on a wood lot that has many trees very important. In comparison, 12% of buyers considered a home on an open lot with few trees very important.
  • Eight percent of buyers considered a water view very important, while 5 percent of buyers considered a waterfront property very important.
  • Single males and married couples placed a higher priority on a wooded lot with many trees.
  • Among locales, 30% of buyers in rural areas considered a wooded lot very important, while 19% of buyers in an urban-central city considered an open lot with few trees very important.
  • Twenty-nine percent of buyers who did not purchase a home on a wooded lot would be willing to pay more for it. They would be willing to pay $1,720 for a home on a lot with many trees.
  • Sixteen percent of buyers who did not purchase a home on an open lot would be willing to pay more for it. They were willing to pay $1,630 for a home with fewer trees.
  • The full survey report can currently be obtained for free, via NAR’s Member Value Plus Program.

Jessica Lautz, Director, Survey Research and Communications

Jessica Lautz is the Survey Research Manager. Jessica analyzes data and writes annual studies such as the Member Profile, the Profile of Home Buyers and Sellers, and the Commercial Member Profile.

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