digital house hunt Archive

Video Increasingly Important in the Home Search

According to the Digital House Hunt, a joint report between NAR Research and Google, there is an opportunity for REALTORS® to market to home shoppers in online video environments. New home buyers place an emphasis on virtual tours and...

New Home Search on Mobile Devices

According to the Digital House Hunt, a joint report between NAR Research and Google, there is a tremendous opportunity for REALTORS® to market to home shoppers online. 90% of home buyers searched online during their home buying process 28%...

#HBSHomeSearch Twitter Chat Recap

Yesterday, NAR Research held a Twitter chat on the home search process for recent buyers.  The turnout was quite large, and we were able to interact with many of you who had significant insights into this process. There were...

Home Shoppers Likely to Conduct Research Both On and Offline

Real estate consumers who use the internet while researching a home are more likely to use multiple sources. Shoppers perform an average of 11 searches prior to taking action on a real estate site. Shoppers using search engines are...